For fitness & wellness

Keep members training, week after week.

Onboarding nudges, workout reminders, streaks and challenges for fitness, nutrition and studio apps, measured by who keeps showing up.

Talk to us See self-hosted

9:41

Tuesday 21 October

9:41

Fitloopnow

Day 12 of your plan

32 minutes, full-body strength.

Greenplatenow

Log your lunch

You're 400 kcal under your goal.

Pulse Studiosnow

A spot opened up

Spin at 18:00 is yours if you want it.

Nudge

Start your first workout

New users, day 2

At usual training time

In-app + push

Started a workout

64%

+23 pts vs control

Built for every kind of fitness & wellness app.

Pick an app type to see what it sends with grovs.

In-app message · Streaks

9:41

Fitloop

7-day streak!

You trained every day this week.

Keep going

Streaks
Celebrations and plan upgrades after each workout.
At the usual time
Workout reminders when each user normally trains.
Creator links
Links that open the right program on install.
Plans that keep people going
Which plans keep users training past week two.
Challenge launches
To the whole community at once.
Reviews after a best
Store prompts after a personal best.

Where grovs fits.

Each message opens the right screen in your app, or installs it first. The link, the open and the event all stay on your servers.

PushFitloop

Day 2: your first 10 minutes

A starter session for your strength goal.

OpensWorkouts › Starter

First workout nudge

New users who picked a goal but haven't trained get a nudge on day 2, at the hour they signed up.

Without the app: Opens the plan picker
Measured: Opened, started, finished

Shared linkFitloop

Ana just ran 10 km

Try her route on Fitloop.

OpensRoutes › Ana's 10K

Workout shares

A finished workout becomes a share link. Friends open the same route or plan, even after installing.

Without the app: Installs with the route kept
Measured: Shares, installs, first workout

PushPulse Studios

A spot opened in Spin, 18:00

First to tap gets it.

Book it

OpensClasses › Spin 18:00

Waitlist alerts

When someone cancels, the waitlist hears in seconds and books in one tap.

Without the app: Asks to sign in, then books
Measured: Delivered, booked within 5 min

QR codeGym floor

How to use this machine

Three exercises, with video.

OpensGuides › Leg press

Machine QR codes

A sticker on each machine opens its guide in the app, or installs it first.

Without the app: App Store, then the guide
Measured: Scans by machine and gym

PushGreenplate

Lunch logged? 3 taps

You're 400 kcal under today.

OpensDiary › Lunch

Meal-logging nudges

Sent at each user's usual lunch time, opening the diary with the meal already picked.

Without the app: Opens today's diary
Measured: Opened, logged, 30-day streak

SMSPulse Studios

Your trial ends Friday

Keep your spot for €49 a month.

Keep my spot

OpensMembership › Offer

Trial to member

A text two days before the trial ends opens membership with the offer applied.

Without the app: Membership page on the web
Measured: Clicked, joined, revenue

Building for fitness & wellness?

Other use cases or flows to measure? Ask an engineer.

Talk to an engineer Read the docs

Examples, step by step.

One example per app type: the message, the screen it opens, and what you measure.

Fitloop · Fitness apps

A new user, to week-two active.

Your dashboard
New users · first 7 days
Picked a goal82%
First workout41%
Week 2 active26%
1
Find the stall
Most new users pick a goal but never start the first workout.
In-app message
9:41
Fitloop
Fitloop
Fitloop
Start small
A 10-minute full-body session.
Start workout
2
Nudge at the right time
On the second app open without a workout, a starter session is suggested.
Push
9:41
Tuesday 21 October
9:41
Fitloopnow
Day 3 of your plan
20 minutes, upper body.
3
Remind at their time
A push at each user's usual training time.