For marketing teams

Every campaign link, attributed to the revenue it drove.

Run email, SMS, QR and web campaigns on your own domain, see which ones bring users who stay and pay, and bring lapsed users back with push and in-app.

9:41

Tuesday 21 October

9:41

Loom & Conow

Spring sale starts now

20% off everything, today only.

Medlynow

Your offer is waiting

Tap to claim it in the app.

Skywaynow

Fares from €39

Book your spring trip.

What your team can run with grovs.

Five jobs a marketing team does every month. Pick one to see what it looks like, from the link to the report.

Link · One link per channel
Emailnow

Loom & Co

One link per channel

Email, SMS, QR and web links for the same offer, each tracked on its own.

Open in the app

go.loomco.app/one-link-per-channel

  • One link per channel

    Email, SMS, QR and web links for the same offer, each tracked on its own.

  • Your domain, not ours

    Links on your own domain, so customers trust what they tap.

  • New users land on the offer

    Without the app, they install it and still open on the sale.

  • Posters and packaging

    Printed codes that open the offer, counted per location.

  • Sent in their time zone

    Each send goes out at 9:00 where the customer is.

  • Push to everyone

    A launch push to every user at once, from your servers.

What changes.

How marketing teams work today, and what they do with grovs instead.

Know what paid

Clicks in one tool, installs in another, revenue in a spreadsheet.

Revenue per link and campaign, checked with Apple and Google.

Launch without a ticket

Every new deep link waits for an engineer.

Links, audiences and messages built in the dashboard.

Prove the lift

Open rates, and a guess about what they caused.

Extra purchases measured against a control group.

Keep the offer through the install

New users land on the home screen and the offer is lost.

They land on the offer, even straight after installing.

Keep customer data in-house

Customer data shared with an attribution vendor.

Everything on your servers. Nothing goes to ad networks.

Where grovs fits.

Six messages a marketing team sends, each opening the right screen and measured in revenue, not clicks.

EmailLoom & Co

Spring sale: 20% off

Today only, in the app.

Shop the sale
OpensSale › Spring

Campaign email

Opens the sale in the app with the discount applied.

Without the app
Installs, then opens the sale
Measured
Clicks, installs, revenue
SMSBasket

Ana sent you €10

Your first order is on me.

Claim €10
OpensBasket › Credit

Referral text

The code survives the install and credits both sides.

Without the app
Installs with the code kept
Measured
Shared, installed, ordered
QR codeStore poster

Scan for 20% off

Today only, in the app.

OpensSale › Spring

In-store QR

Each poster has its own link, so stores can be compared.

Without the app
App Store, offer kept
Measured
Scans and revenue per store
PushStreamly

We saved your spot

Episode 5 of The Coast is waiting.

OpensShows › The Coast › E5

Win-back push

Quiet subscribers get the episode they stopped at.

Without the app
Asks to sign in, then resumes
Measured
Returned, against control
Web bannerskyway.com

Open in the Skyway app

Book faster, get gate updates.

OpensFares › OTP → LIS

Smart banner

Mobile visitors open the same fare in the app.

Without the app
Stays on the website
Measured
Banner taps, bookings in app
Shared linkLoom & Co

The jacket is back

Shop it in the app.

OpensProducts › Field jacket

Social post

A post links to the product, even for people without the app.

Without the app
Installs, then opens the product
Measured
Clicks per post, purchases

Planning your next campaign?

Other use cases or flows to measure? Ask an engineer.

Examples, step by step.

One campaign per job: what the customer gets, the screen it opens, and the number you take to the Monday meeting.

Loom & Co · Launch a campaign

A spring sale, live in every channel.

  1. Link
    Emailnow

    Loom & Co

    Spring sale: 20% off everything

    Today only, in the app.

    Shop the sale

    go.loomandco.com/spring-email

    1

    The email goes out

    One of four links for the same offer, each tracked by channel.

  2. In the app
    9:41

    Loom & Co

    Spring sale

    Discount20% off
    EndsTonight, 23:59
    Free deliveryOver €50
    Shop now
    2

    Straight to the sale

    The app opens on the sale, with the discount already applied.

  3. Your dashboard

    Spring sale · revenue by channel

    • Email€41,820
    • SMS€13,940
    • QR poster€6,210
    3

    Every channel, one report

    Clicks, installs and revenue for each link, side by side.

What you'll measure.

Every channel side by side, from the click to validated revenue. Illustrative numbers.

Spring offer · last 30 days

Validated revenue
ChannelClicksInstallsD30 retentionRevenue
Email41,2803,20444%$41,820
SMS18,9044,11227%$13,940
QR poster6,11290638%$6,210
Website banner4,8701,18831%$5,470
Win-back push24,610—52%$22,140

Questions, answered.

Something else? Talk to an engineer.

Do we need to change our email or SMS tools?

No. grovs creates the links and tracks what happens after the click. Your email platform, SMS gateway and print vendor keep sending.

How is a purchase attributed to a campaign?

Each user carries the link that brought them in. When they buy, the purchase is validated with Apple or Google and credited to that link, its campaign and the messages they received.

Does it work for paid ads?

Yes, when the ad points to a grovs link. grovs never sends data back to ad networks, so it shines on channels you own.

Can marketing run campaigns without engineers?

Yes. Once the SDK is in the app, links, audiences, push, in-app messages and journeys are built in the dashboard.

How fast can we launch the first campaign?

Most teams send their first tracked link the same day the SDK is live.

Your first link, live this afternoon.

Install the SDK, connect your domain and send a link that opens the right screen. Start free on grovs Cloud, or run the same stack in your own.

Compare plans
grovs Cloud

$0up to 10K monthly users

  • Sign up and add the SDK
  • Your first link live the same day
  • Flat yearly price as you grow
Self-hosted

Flat licencea year, in your cloud, no metering

  • AWS, Azure, GCP or your data center
  • Deployment help from our engineers
  • Your SSO, your database, your rules