For telco & media
Deep linking for telco and media at subscriber scale.
Tens of millions of subscribers make per-MAU pricing punishing, and subscriber data is sensitive. Run the link layer on your own servers with a flat licence.
Tuesday 21 October
9:41
Your data is at 80%
Add 10 GB for the weekend?
The Coast S2 is out
All 8 episodes, now streaming.
Breaking: rates cut
Read the full story.
Campaign
Season 2 launch
1.2M viewers
19:00 local time
One flat price
Watched in 7 days
21.6%
+12.3 pts vs control
Built for every kind of telco & media app.
Pick an app type to see what it sends with grovs.
Your network
Your plan
Data usage alerts
At 80% and 100%, with the right add-on one tap away.
SMS offers
Text offers that open the exact add-on in the app.
eSIM in store
QR codes that install the app and start eSIM setup.
Bill-due reminders
Before service is affected, and never after it's paid.
Self-care that works
Which issues customers fix in the app without calling support.
Outage updates
Status to everyone in the affected area, then a rating once fixed.
Where grovs fits.
Each message opens the right screen in your app, or installs it first. The link, the open and the event all stay on your servers.
New episode tonight
Watch it now in the app.
Watch now
A promo link opens the exact episode in the TV app.
- Without the app
- Installs, then opens the episode
- Measured
- Opened, started, watched 80%
Sign in to Streamly
Scan with your phone to sign in.
Sign in on the TV
A QR on the TV opens the app, which signs the TV in.
- Without the app
- Installs, then confirms the TV
- Measured
- Scans, TVs signed in
Your balance is low
Top up in one tap.
Top upTop up
An SMS link opens the top-up screen, or the web fallback.
- Without the app
- Web top-up page
- Measured
- Clicked, topped up, amount
Your data is at 80%
Add 10 GB for the weekend?
Data add-ons
A usage alert opens the add-on with the right size picked.
- Without the app
- Asks to sign in, then opens it
- Measured
- Delivered, opened, bought
A friend shared a show
Open it straight in the app.
Share
Links made in the app bring friends straight to the show.
- Without the app
- Installs with the show kept
- Measured
- Shared, opened, new viewers
Your morning briefing
Five stories, five minutes.
Newsletter to app
Each story in the newsletter opens the article in the app.
- Without the app
- Opens the article on the web
- Measured
- Opened, read, subscribed
Building for telco & media?
Other use cases or flows to measure? Ask an engineer.
Examples, step by step.
One example per app type: the message, the screen it opens, and what you measure.
Your network · Mobile carriers
A data top-up, before the customer runs out.
- Push9:41
Tuesday 21 October
9:41
Your networknowYour data is at 80%
Add 10 GB for the weekend?
1An alert at 80%
A usage push when the customer reaches 80% of their data.
- In the app9:41
Your network
Add-ons
Add 10 GB10 GB€525 GB€9Unlimited weekend€72The right add-on
The push opens the add-ons screen with the matching offer selected.
- Your dashboard
Top-ups · last 30 days
- In the app71%
- Via support18%
- Web11%
3Fewer support calls
Self-care in the app, measured against customers who called in.
What you'll measure.
Viewing driven by each message, against a control group. Illustrative numbers.
Season launch · first 7 days
| Message | Sent | Opened | Watched | vs control |
|---|---|---|---|---|
| Push | 1.2M | 38.4% | 21.6% | +12.3 pts |
| In-app sheet | 840K | 63.0% | 29.4% | +14.1 pts |
Features you'll use.
All included on every grovs plan, cloud or self-hosted.
- AnalyticsAudiencesGroups of users built from their events, updated as they change.Learn more
- EngagementPush notificationsSent through Apple and Google from your own servers.Learn more
- EngagementIn-app messagesBanners, sheets and full screens, shown inside the app.Learn more
- AnalyticsDashboardsInstalls, retention and revenue on one screen.Learn more
- LinksDeep linksLinks that open a specific screen in the app.Learn more
- LinksReferralsCodes that survive the install and credit both sides.Learn more
What you get, on your servers.
One SDK in your app and one deployment in your cloud.
Content deep links
Promo and TV links open the exact show, with a web fallback when the app isn't installed.
In-app sharing
The SDK generates share links inside your app.
Renewals and onboarding
Push and in-app messages for plan renewals, upsells and new subscribers.
Flat price at any scale
A flat annual licence per deployment, not a per-subscriber bill.
Data and compliance.
Data stays in your infrastructure. Scales horizontally with your own Postgres and Redis.
Read the Trust pageWhere data lives
Your own data stores
grovs staff access
None
Pricing
Flat annual licence per deployment
In production at a tier-1 telecom operator.
Questions, answered.
Something else? Talk to an engineer.
Does pricing grow with subscribers?
No. A flat annual licence per deployment, whether you have one million subscribers or fifty.
Can subscribers share content from the app?
Yes. The SDK generates share links in the app, and each one opens the exact show for the friend who taps it.
What happens when the app isn't installed?
Links open your website, or the store and then the right screen after install.
Can we move from Branch?
Yes. Point your branded link domain at grovs and existing links keep working.
Other industries.
Your first link, live this afternoon.
Install the SDK, connect your domain and send a link that opens the right screen. Start free on grovs Cloud, or run the same stack in your own.
Compare plans$0up to 10K monthly users
- Sign up and add the SDK
- Your first link live the same day
- Flat yearly price as you grow
Flat licencea year, in your cloud, no metering
- AWS, Azure, GCP or your data center
- Deployment help from our engineers
- Your SSO, your database, your rules